Job Description
We are seeking a results-driven Digital Marketer to drive M&J Africa’s online presence, brand awareness, and lead generation. The ideal candidate is highly creative, analytical, and skilled in digital campaigns, content creation, SEO, social media management, and online advertising.

Duties and Responsibilities
Key Responsibilities:
✅ Social Media Management:
-Develop and implement social media strategies across LinkedIn, X Facebook, Instagram, YouTube, and TikTok.
-Create engaging content (graphics, videos, posts) to increase audience engagement.
-Monitor trends and competitor activities to optimize content.
✅ Content Creation & Management:
-Write blogs, website copy, email newsletters, and video scripts to promote M&J Africa’s expertise.
-Develop and execute content marketing strategies to drive brand authority.
-Work closely with the podcast team to promote entrepreneur interviews and business insights.
✅ SEO & Website Optimization:
-Optimize website content for search engine rankings (SEO).
-Improve website usability and conversion rates.
-Track website performance using Google Analytics & SEO tools.
✅ Paid Advertising & Lead Generation:
-Develop and manage Facebook Ads, Google Ads, and LinkedIn Ads for customer acquisition.
-Monitor and analyze campaign performance to optimize ROI.
-Build email marketing campaigns and automation funnels.
✅ CRM & Digital Sales Strategy:
-Work with the sales team to align digital marketing efforts with sales goals.
-Implement CRM automation to improve customer engagement and follow-ups.
-Generate and track leads from digital channels.
✅ Brand & Online Reputation Management:
-Ensure brand consistency across all digital platforms.
-Monitor online reviews and customer feedback.
-Engage with customers and respond to inquiries promptly.


Qualifications and Experience
???? Proven experience (2+ years) in digital marketing or social media management.
???? Strong understanding of SEO, PPC, content marketing, and analytics.
???? Proficiency in Canva, Adobe Suite, Google Ads, Meta Ads, WordPress, and CRM tools.
???? Excellent writing and communication skills.
???? Strong analytical skills with experience in campaign reporting.
???? Ability to work independently and meet deadlines in a fast-paced environment